World + Business - Monday, November 2, 2009 10:23 - 0 Comments

Doing Business: Franchising

Embarking on a web design company or fast food franchise can be very beneficial if handled in the correct way. There aren’t many to choose from, but the ones that are available should definitely be taken advantage of.

Franchising is defined as a business method that involves licensing of trademarks and methods of doing business. This includes:

• Chain store – retail outlets which share a branded and central management
• Exclusive right – sell branded merchandise
• Media franchise – ownership of the characters and setting of a film, video game, book, etc.

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